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Content Is King (and How to Master It)

Content creation is a feather in any personal trainer’s proverbial cap. It can be a means to set you apart from the competition. But what’s the point of creating social content if no one sees it? The good news is there are actions you can take to generate more activity on your page. Here are a few tips!

How to Create Multiple Revenue Streams as a Personal Trainer

As a personal trainer, you generally don’t get paid unless you’re working with a client. Working too much one-on-one can lead to burnout or even boredom and it’s not sustainable. That doesn’t have to be the case, however. With some out-of-the-box thinking and passion, you can earn some cash other ways. Here are a few of our favorites!

3 Ways to Ask for Referrals

Referrals are gold. They are essentially pre-qualified leads, which means you save time in the sales process. Most fitness business owners leave referrals to chance and don’t follow a system that sets them up for success. They are missing an opportunity. Here’s how you up your referral game!

How to Recruit Top Performers

The success or failure of your fitness operation depends largely on your people. How do you recruit the high performers? Check out these tips used by the most successful gym owners!

5 Ways to Jumpstart Your Personal Training Career

Success doesn’t happen overnight in any business—and personal training is no exception. Learn from the best and employ these 5 tips to kick your personal training business into high gear!

Overcoming Price Objections

As a personal trainer, you face the challenge of pricing your services to be profitable yet accessible. Still, objections are inevitable. Call them cheap, frugal or cost-conscious, you will encounter these types of people at the gym. But when you hear an objection due to cost, take it as an opportunity to win the potential new client over. Here’s how!

How to Overcome Spouse Objection

So, you’ve nearly closed the deal, then you hear the dreaded objection: “I need to talk to my spouse first.” Here’s how to handle this particular objection.

3 Ways to Protect your online reputation

They say the Internet is written in ink. In other words, a bad online reputation can harm your gym’s credibility. It only takes one jerk to ruin your day or week. Here’s how you can protect your brand online.

5 Ways to Reduce Staff Turnover

Finding good talent is a chore at times and retaining them is an altogether different matter. The fitness industry is not immune from this challenge. How then can you keep good people? Follow these 5 tried and tested tips!

5 Steps To Improve Your Social Media Savvy

Have you gone social yet? A consistent social media presence is a must in today’s marketplace. What’s the secret to get noticed? Following are 5 tips to take you from social awkward to socially savvy